Save time and grow your business with new Gemini tools

Overview

Google added two features to the Gemini app built for small business owners: a one-tap link to a company's Google Business Profile and a workspace called Business notebooks. Once connected, Gemini reads the reviews, customer questions, and performance data tied to the profile, then drafts review replies, updates hours, and answers questions about how the business is doing. Announced at Google for Brazil 2026 on June 10, both tools start rolling out globally during June, with the EEA and the UK excluded at launch.

Key Takeaways

Gemini now links to a company's Google Business Profile with a single tap, giving the assistant access to that company's real reviews, customer questions, and performance data instead of generic answers.
Once connected, Gemini drafts replies to customer reviews in the brand's voice, references the specific feedback left, updates operating hours, posts seasonal notes, and flags gaps in the listing.
Owners ask how the business performed and get a read on search impressions, direction requests, call data, and customer engagement pulled from the profile.
Business notebooks is a workspace that gathers chats, sources, Google Business Profile data, and website information in one view for trend analysis and brand-matched creative work.
Both tools surface proactive alerts, such as an unanswered customer question or holiday hours not yet set, so owners catch action items they might otherwise miss.
The features start rolling out globally during June 2026, with the EEA and the UK excluded at launch.

Stats & Key Facts

#2 new features added to the Gemini app for small business owners.
#1 tap needed to link a Google Business Profile to Gemini.
#4 performance categories Gemini reads from the profile: search impressions, direction requests, calls, and engagement.
#1 app holds both tools, since they sit inside the existing Gemini app rather than a separate product.
#2 regions excluded at launch: the EEA and the UK.

Save time and grow your business with new Gemini tools

Google Business Profile linking brings real company data into Gemini

The first feature ties the assistant to the data a business already keeps in Google's tools.

The Gemini app now connects to a company's Google Business Profile with a single tap. After the link is made, Gemini reads the reviews, customer questions, and performance data attached to that profile, so the assistant works from the company's own information rather than generic answers.

This changes the kind of help an owner gets. Instead of asking the assistant a broad question, an owner asks about their specific listing, and Gemini answers using the reviews and metrics tied to that business.

Drafting review replies in the brand's voice and updating the listing

With the profile connected, the assistant handles routine customer-service and listing work.

›Drafts replies to customer reviews in the brand's voice and references the specific feedback a customer left.
›Updates operating hours and posts seasonal notes when schedules change.
›Flags gaps in the profile, such as missing information that weakens the listing.
›Answers questions about monthly performance using profile data.

Reading performance: impressions, direction requests, and calls

Owners get a plain-language read on how their listing is doing.

When an owner asks how the business performed this month, Gemini pulls a read on search impressions, direction requests, call data, and customer engagement. These are the metrics a Google Business Profile already tracks, now summarized through the assistant instead of read off a dashboard.

For an owner who runs their own marketing, this removes a step. The numbers that show whether people are finding and contacting the business come back as an answer to a question rather than a report to interpret.

Business notebooks: one workspace for chats, sources, and profile data

The second feature gathers scattered inputs into a single view.

›Combines chats, sources, Google Business Profile data, and website information in one place.
›Analyzes trends across that combined data.
›Generates brand-matched creative assets and brainstorms ideas based on what customers say in reviews.
›Suggests market opportunities and operational improvements.

Proactive alerts catch action items owners would miss

Both tools push reminders rather than waiting to be asked.

Business notebooks surface proactive alerts, such as an unanswered customer question or holiday hours not yet set. The goal is to flag urgent tasks before they slip, so an owner stretched across several jobs catches them in time.

The wider aim is to move from a creative concept to a running campaign and then to performance analysis without switching tools. Keeping the work in one place reduces the back-and-forth between separate apps.

Who the tools are for and why Google built them

Google framed the release around owners who wear many hats.

Vishnu Sivaji, Senior Director for the Gemini App, framed the release around entrepreneurs being stretched thin while acting as CEO, marketing lead, and customer-service team at once. He said AI needs to remember a brand's voice and context to be genuinely useful as an extension of the team.

The release ties an AI assistant directly to the data a small business already keeps in Google's tools, which cuts the manual work of monitoring reviews, updating listings, and reading performance reports.

Rollout timing, regions, and where to find the features

The tools live inside the app users already have.

›Announced at the Google for Brazil 2026 event on June 10, 2026.
›Both features begin rolling out to the Gemini app globally during June 2026.
›The EEA and the UK are excluded at launch.
›The tools sit inside the existing Gemini app, so users reach them through the app they already have rather than a separate product.

Frequently Asked Questions

What two features did Google add to the Gemini app for businesses?

Google added a one-tap link between Gemini and a company's Google Business Profile, plus a workspace called Business notebooks that gathers chats, sources, profile data, and website information in one place.

What does Gemini do once my Google Business Profile is connected?

It reads the reviews, customer questions, and performance data on the profile, then drafts review replies in your brand's voice, updates operating hours, posts seasonal notes, flags listing gaps, and answers questions about monthly performance.

What performance data does Gemini report?

It gives a read on search impressions, direction requests, call data, and customer engagement, the metrics a Google Business Profile already tracks.

When and where do the features roll out?

Both tools start rolling out to the Gemini app globally during June 2026, after being announced at Google for Brazil 2026 on June 10. The EEA and the UK are excluded at launch.

Do I need a separate app to use these tools?

No. Both features sit inside the existing Gemini app, so users reach them through the app they already have.

By tying the assistant to a company's own Google Business Profile and pulling everything into Business notebooks, Google aims to cut the routine work of managing reviews, listings, and performance reports. Small business owners outside the EEA and the UK get access first during the June 2026 rollout.

Why It Matters for Business

Real business deployments are the most reliable signal of where AI is generating measurable ROI. Watching which sectors operationalize AI, what they pay for it, and how it changes their P&L tells you more than any vendor demo. These case studies are what serious buyers and investors triangulate on.