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June 25, 2026
Funding & Investment

Serpier raises €1.4M to help online retailers improve digital visibility

Overview

Danishmartech startup Serpier has raised €1. 4 million in funding from True Collectiveand the Export and Investment Fund of Denmark (EIFO) to expand its AI-poweredmarketing platform for e-commerce busi... Serpier develops AI-powered marketing software that helps e-commerce businesses improve their visibility across search engines and AI chatbots, while automating tasks such as content creation, campaign management and search optimisation.

Key Takeaways

  • 4M to help online retailers improve digital visibility Serpier develops AI-powered marketing software that helps e-commerce businesses improve their visibility across search engines and AI chatbots, while automating tasks such as content creation, campaign management and search optimisation.

    Tamara Djurickovic 1 hour ago Share Share Send email Copy link Danish martech startup Serpier has raised €1.

  • Founded in Aarhus in 2024 by Steffen Sørensen , Simon Holm , Søren Fuhr and Thomas Grástein , Serpier helps online retailers improve their visibility across both traditional search engines and AI chatbots such as ChatGPT and Gemini, as consumers increasingly rely on large language models for product discovery and recommendations.

    Its first AI agent, Navi, already manages visibility optimisation end to end by identifying opportunities to improve a customer's online presence, creating content and publishing it.

  • We've proven that our platform can create visibility for e-commerce businesses across both Google and AI chatbots like ChatGPT.
  • Serpier will use the new funding to develop its platform into an AI-powered marketing workspace where autonomous agents can automate a broader range of marketing tasks.

    Software development Serpier Write Comment Serpier raises €1.

  • What would you like us to deliver to you?

Stats & Key Facts

  • #4 million in funding from True Collectiveand the Export and Investment Fund of Denmark (EIFO) to expand its AI-poweredmarketing platform for e-commerce busi...
  • #4 million in funding from True Collective and the Export and Investment Fund of Denmark (EIFO) to expand its AI-powered marketing platform for e-commerce businesses.
  • #Founded in Aarhus in 2024 by Steffen Sørensen , Simon Holm , Søren Fuhr and Thomas Grástein , Serpier helps online retailers improve their visibility across both traditional search engines and AI chatbots such as ChatGPT and Gemini, as consumers increasingly rely on large language models for product discovery and recommendations.
  • #5 million in revenue in its first financial year and reached profitability.

Serpier develops AI-powered marketing software that helps e-commerce businesses improve their visibility across search engines and AI chatbots, while automating tasks such as content creation, campaign management and search optimisation. 4M to help online retailers improve digital visibility Serpier develops AI-powered marketing software that helps e-commerce businesses improve their visibility across search engines and AI chatbots, while automating tasks such as content creation, campaign management and search optimisation. Tamara Djurickovic 1 hour ago Share Share Send email Copy link Danish martech startup Serpier has raised €1.

4 million in funding from True Collective and the Export and Investment Fund of Denmark (EIFO) to expand its AI-powered marketing platform for e-commerce businesses. Founded in Aarhus in 2024 by Steffen Sørensen , Simon Holm , Søren Fuhr and Thomas Grástein , Serpier helps online retailers improve their visibility across both traditional search engines and AI chatbots such as ChatGPT and Gemini, as consumers increasingly rely on large language models for product discovery and recommendations. Its first AI agent, Navi, already manages visibility optimisation end to end by identifying opportunities to improve a customer's online presence, creating content and publishing it.

The company plans to extend Navi's capabilities to include building landing pages, running marketing campaigns and automating additional marketing workflows. We've proven that our platform can create visibility for e-commerce businesses across both Google and AI chatbots like ChatGPT. The company says it generated more than €2.

For more details please read the original article at Tech.eu.

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