The future of Hollywood isn't feeding prompts into vanilla gen AI models
Despite claims that generative AI will transform filmmaking, no AI-made project has yet felt like entertainment people would pay to see, according to The Verge. Most AI video models still produce only short bursts of visually inconsistent footage, and some of Hollywood's biggest AI partnerships have suddenly evaporated. The article points instead to custom-trained models, citing concept art from Dear Upstairs Neighbors used to train custom builds of Google's Veo and Imagen, as a more promising direction than feeding prompts into off-the-shelf generative AI.
Key Takeaways
- Concept art from Dear Upstairs Neighbors that used to train custom builds of Google's Veo and Imagen models.
| Image: Google DeepMind For all the noise that's been made about how generative AI is poised to revolutionize the filmmaking industry, there haven't really been any projects created with the technology that felt like the sort of entertainment people would pay to see.
- Most AI firms' video models are still only capable of churning out short bursts of visually inconsistent footage .
And some of Hollywood's biggest AI partnerships have suddenly evaporated in ways that make it seem like studios might not be able to rely on the new technology coming out of Silicon Valley.
- Read the full story at The Verge.
- For the most part, short-form video slop appears to be the only thing that major production houses ar ...

Concept art from Dear Upstairs Neighbors that used to train custom builds of Google's Veo and Imagen models. | Image: Google DeepMind For all the noise that's been made about how generative AI is poised to revolutionize the filmmaking industry, there haven't really been any projects created with the technology that felt like the sort of entertainment people would pay to see. Most AI firms' video models are still only capable of churning out short bursts of visually inconsistent footage .
And some of Hollywood's biggest AI partnerships have suddenly evaporated in ways that make it seem like studios might not be able to rely on the new technology coming out of Silicon Valley. For the most part, short-form video slop appears to be the only thing that major production houses ar ... Read the full story at The Verge.
For more details please read the original article at The Verge AI.
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